On 22 May 2019, Spark Lab hosted its first high-impact business briefing.

Ian Spalter, Director of Design at Instagram, spoke about his experiences at one of the world’s biggest social platforms. Ian revealed some fascinating insights into how businesses can use data effectively, the growth of Instagram since its launch, and the biggest challenges that businesses will face in the future.

Watch the highlights from his talk below.

 

Top of mind for business

Customer centricity and how businesses leverage data are at the top of the agenda for business owners today. In this video we ask for Ian’s take on how to put the customer at the heart of your business.

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Behind the scenes at Instagram

Instagram now has over a billion users. So what works, and what are the ‘watch-outs’ when operating at scale? We dive into how Ian and his team are developing the platform. video we ask for Ian’s take on how to put the customer at the heart of your business.

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Key take outs

In this video Frances Valintine pulls out the three key points Ian made in his talk, and explains how important they are for business owners to understand.

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